LEVI’S: Print the Legend
After the Gold Rush, but at the Right Place and Time
By Jim Kempton
Levi’s 501 jeans, the shared uniform of cowboys, bikers and surfers alike, are iconic. The rugged, blue-denim, five-pocket, ultra-utilitarian workwear pant, with its orange stitching, copper-riveted stress points and metal button fly-front are famous worldwide. The printed leather label on the right rear waistband—depicting two horses being goaded in a futile attempt to tear apart a pair—are as effective branding in the 21st century as they were when Levi Strauss & Company was granted its patent on their design and construction. Levi’s are certainly legendary, but how much of what people think they know is actually fact?
In John Ford’s classic movie, “The Man Who Shot Liberty Valance” there’s a line that sums up some of this romance. “This is the West, sir, "a newspaper reporter explains. “When the legend becomes fact, print the legend.”
OK, so let’s take a look. Legend number one: Levi’s jeans were the favored work pants of gold rush miners because they were so tough. Fact is, Levi Strauss likely did head West, to San Francisco in 1853, to open up a West Coast version of his family’s New York dry goods business—selling textiles, some clothing, handkerchiefs, etc.—because the Gold Rush has spurred business opportunity in the city. But young Levi himself wasn’t a tailor and didn’t begin making jeans until 1872, by which time the Gold Rush was pretty much over.
Legend number two: Levi’s were the favored work pants of cowboys in the golden age of the cattle drives. Nah, not likely, although they may well have been the favored workwear of the Hollywood movie crews (including directors and wardrobe dept.) who were making westerns in the 1940’s, ‘50s and ‘60s. In fact the real “wild west” was rather short, 1856 to 1886, after which railroads brought cattle to markets and the cowboy era was done and dusted. What’s more, real cowboys were more likely to wear castoff woollen pants from Civil War uniforms, tucked into their boots and covered with leather chaps to save their legs from being shredded by sagebrush, cactus and other thorny bushes.
Legend number three: The term “jeans” is derived from canvas sailcloth originating in the Italian port of Genoa. Nope, Levi’s were never made out of sailcloth. OK, legend three-and-a-half: Jeans were made of denim from the French town of Nimes (so, from Nimes, de Nimes, equals “denim.” No, sorry; yet again a factual corruption. The textile “serge de Nimes” may have been sometimes dyed blue, but it was traditionally made of wool and silk, not cotton twill.
Legend number four: Levi Strauss was a genius clothing designer whose creation has stood the test of 200 years. Well, he was clearly a good businessman, but the real genius of Levis 501s was more likely Jacob Davis, a tailor from Reno, Nevada. In a letter to Strauss, his textile supplier, Davis disclosed the unique way he made pants using stress-point rivets to make them last longer. Davis wanted to patent this new idea, he wrote, but needed a business partner with money to get the idea off the ground. Strauss saw the potential. The patent was granted to Jacob Davis and Levi Strauss & Company on May 20, 1873. And the legendary blue jeans were born.
Fact is, the real history of Levi’s largely went up in smoke in 1906 when the great San Francisco earthquake started a huge fire that burned down Levi’s HQ. All of the company’s archives were destroyed, leaving an almost clean slate for a cultural legend to be re-born.
In his early 1960s book “Modern Surfing Around The World,” John Severson, the founder of Surfer magazine wrote: “The uniform of the surfer is … Levi’s and a white Tee-shirt, preferably with an advertisement on the back.”
When the legend becomes fact, print the legend.
15633 comments
3X3 27 Ways
3X3 Hold The Spin игра
3 Lucky Hippos Game KZ
https://trentonbdpi267.bearsfanteamshop.com/how-to-apply-for-the-2025-national-countertop-contractor-ranking
Did you know that in the latest ranking, only 2,043 companies earned a spot in the Top Countertop Contractors Ranking out of thousands evaluated? That’s because at we set a very high bar.
Our ranking is independent, updated regularly, and built on 21+ criteria. These include feedback from Google, Yelp, and other platforms, affordability, customer service, and project quality. On top of that, we conduct countless phone calls and over two thousand estimate requests through our mystery shopper program.
The result is a standard that benefits both homeowners and fabricators. Homeowners get a proven way to choose contractors, while listed companies gain recognition, online authority, and even direct client leads.
The Top 500 Awards spotlight categories like Best Old Contractors, Best Young Companies, and Value Leaders. Winning one of these honors means a company has achieved rare credibility in the industry.
If you’re ready to hire a countertop contractor—or your company wants to be listed among the best—this site is where trust meets growth.
лучшие казино для игры 3 Carts of Gold Hold and Win
частный реабилитационный центр в Астане
reabilitaciya-astana001.ru
лечение от наркотиков
кракен онион тор
3X3 Hold The Spin casinos AZ
https://lukasftrr455.fotosdefrases.com/from-application-to-recognition-3-steps-to-join-the-top-500
Did you know that in the latest ranking, only 2,043 companies earned a spot in the Top Countertop Contractors Ranking out of thousands evaluated? That’s because at we only recognize excellence.
Our ranking is transparent, updated regularly, and built on more than 20 criteria. These include ratings from Google, Yelp, and other platforms, affordability, communication, and project quality. On top of that, we conduct 5,000+ phone calls and multiple estimate requests through our mystery shopper program.
The result is a trusted guide that benefits both clients and fabricators. Homeowners get a proven way to choose contractors, while listed companies gain prestige, online authority, and even direct client leads.
The Top 500 Awards spotlight categories like Best Old Contractors, Best Young Companies, and Most Affordable Contractors. Winning one of these honors means a company has achieved unmatched credibility in the industry.
If you’re looking for a countertop contractor—or your company wants to stand out—this site is where trust meets opportunity.
3X3 Hold The Spin KZ
3 Carts of Gold Hold and Win играть
Казино X слот 3 Clown Monty 2
детский психолог онлайн консультация
https://www.imdb.com/es/list/ls4106964661/
https://www.imdb.com/es/list/ls4106963326/
https://www.imdb.com/es/list/ls4106964663/
https://www.imdb.com/es/list/ls4106911535/
https://www.imdb.com/es/list/ls4106925093/
https://www.imdb.com/es/list/ls4106990999/
https://www.imdb.com/es/list/ls4106916481/
https://www.imdb.com/es/list/ls4106916483/
https://www.imdb.com/es/list/ls4106947673/
https://www.imdb.com/es/list/ls4106920398/
https://www.imdb.com/es/list/ls4106992702/
https://www.imdb.com/es/list/ls4106937223/
https://www.imdb.com/es/list/ls4106990792/
https://www.imdb.com/es/list/ls4106968213/
https://www.imdb.com/es/list/ls4106961883/
https://www.imdb.com/es/list/ls4106945246/
https://www.imdb.com/es/list/ls4106968212/
https://www.imdb.com/es/list/ls4106948319/
https://www.imdb.com/es/list/ls4106990672/
https://www.imdb.com/es/list/ls4106926513/
https://www.imdb.com/es/list/ls4106945286/
https://www.imdb.com/es/list/ls4106916773/
https://www.imdb.com/es/list/ls4106947663/
https://www.imdb.com/es/list/ls4106992712/
https://www.imdb.com/es/list/ls4106921628/
https://www.imdb.com/es/list/ls4106990074/
https://www.imdb.com/es/list/ls4106968162/
https://www.imdb.com/es/list/ls4106916979/
https://www.imdb.com/es/list/ls4106941029/
https://www.imdb.com/es/list/ls4106963790/
https://www.imdb.com/es/list/ls4106963795/
https://www.imdb.com/es/list/ls4106921641/
https://www.imdb.com/es/list/ls4106937883/
https://www.imdb.com/es/list/ls4106969431/
https://www.imdb.com/es/list/ls4106937886/
https://www.imdb.com/es/list/ls4106990621/
https://www.imdb.com/es/list/ls4106913299/
https://www.imdb.com/es/list/ls4106948395/
https://www.imdb.com/es/list/ls4106912533/
https://www.imdb.com/es/list/ls4106969469/
https://www.imdb.com/es/list/ls4106830612/
https://www.imdb.com/es/list/ls4106801312/
https://www.imdb.com/es/list/ls4106813094/
https://www.imdb.com/es/list/ls4106854499/
https://www.imdb.com/es/list/ls4106874827/
https://www.imdb.com/es/list/ls4106983539/
https://www.imdb.com/es/list/ls4106801314/
https://www.imdb.com/es/list/ls4106874541/
https://www.imdb.com/es/list/ls4106813590/
https://www.imdb.com/es/list/ls4106813249/
https://www.imdb.com/es/list/ls4106981186/
https://www.imdb.com/es/list/ls4106926442/
https://www.imdb.com/es/list/ls4106813005/
https://www.imdb.com/es/list/ls4106813281/
https://www.imdb.com/es/list/ls4106852660/
https://www.imdb.com/es/list/ls4106854219/
https://www.imdb.com/es/list/ls4106854616/
https://www.imdb.com/es/list/ls4106874848/
https://www.imdb.com/es/list/ls4106983790/
https://www.imdb.com/es/list/ls4106981357/
https://www.imdb.com/de/list/ls4106857275/
https://www.imdb.com/de/list/ls4106802087/
https://www.imdb.com/de/list/ls4106806544/
https://www.imdb.com/de/list/ls4106858481/
https://www.imdb.com/de/list/ls4106812814/
https://www.imdb.com/de/list/ls4106834114/
https://www.imdb.com/de/list/ls4106924035/
https://www.imdb.com/de/list/ls4106870470/
https://www.imdb.com/de/list/ls4106993448/
https://www.imdb.com/de/list/ls4106819462/
https://www.imdb.com/de/list/ls4106842666/
https://www.imdb.com/de/list/ls4106984326/
https://www.imdb.com/de/list/ls4106802503/
https://www.imdb.com/de/list/ls4106861010/
https://www.imdb.com/de/list/ls4106802502/
https://www.imdb.com/de/list/ls4106859851/
https://www.imdb.com/de/list/ls4106924065/
https://www.imdb.com/de/list/ls4106816522/
https://www.imdb.com/de/list/ls4106854886/
https://www.imdb.com/de/list/ls4106854882/
https://www.imdb.com/de/list/ls4106879494/
https://www.imdb.com/de/list/ls4106861866/
https://www.imdb.com/de/list/ls4106804835/
https://www.imdb.com/de/list/ls4106812060/
https://www.imdb.com/de/list/ls4106982669/
https://www.imdb.com/de/list/ls4106861864/
https://www.imdb.com/de/list/ls4106874264/
https://www.imdb.com/de/list/ls4106870433/
https://www.imdb.com/de/list/ls4106985131/
https://www.imdb.com/de/list/ls4106857269/
https://www.imdb.com/de/list/ls4106837648/
https://www.imdb.com/de/list/ls4106802575/
https://www.imdb.com/list/ls4106857275/copy
https://www.imdb.com/list/ls4106802087/copy
https://www.imdb.com/list/ls4106806544/copy
https://www.imdb.com/list/ls4106858481/copy
https://www.imdb.com/list/ls4106812814/copy
https://www.imdb.com/list/ls4106834114/copy
https://www.imdb.com/list/ls4106924035/copy
https://www.imdb.com/list/ls4106870470/copy
https://www.imdb.com/list/ls4106993448/copy
https://www.imdb.com/list/ls4106819462/copy
https://www.imdb.com/list/ls4106842666/copy
https://www.imdb.com/list/ls4106984326/copy
https://www.imdb.com/list/ls4106802503/copy
https://www.imdb.com/list/ls4106861010/copy
https://www.imdb.com/list/ls4106802502/copy
https://www.imdb.com/list/ls4106859851/copy
https://www.imdb.com/list/ls4106924065/copy
https://www.imdb.com/list/ls4106816522/copy
https://www.imdb.com/list/ls4106854886/copy
https://www.imdb.com/list/ls4106854882/copy
https://www.imdb.com/list/ls4106879494/copy
https://www.imdb.com/list/ls4106861866/copy
https://www.imdb.com/list/ls4106804835/copy
https://www.imdb.com/list/ls4106812060/copy
https://www.imdb.com/list/ls4106982669/copy
https://www.imdb.com/list/ls4106861864/copy
https://www.imdb.com/list/ls4106874264/copy
https://www.imdb.com/list/ls4106870433/copy
https://www.imdb.com/list/ls4106985131/copy
https://www.imdb.com/list/ls4106857269/copy
https://www.imdb.com/list/ls4106837648/copy
https://www.imdb.com/list/ls4106802575/copy
https://milohevs948.theburnward.com/meet-the-countertop-contractors-shaping-americas-homes-in-2025
Did you know that in the latest ranking, only 2,043 companies earned a spot in the Top Countertop Contractors Ranking out of thousands evaluated? That’s because at we set a very high bar.
Our ranking is unbiased, updated regularly, and built on 21+ criteria. These include feedback from Google, Yelp, and other platforms, pricing, communication, and results. On top of that, we conduct countless phone calls and over two thousand estimate requests through our mystery shopper program.
The result is a benchmark that benefits both property owners and fabricators. Homeowners get a proven way to choose contractors, while listed companies gain prestige, online authority, and even more inquiries.
The Top 500 Awards spotlight categories like Best Old Contractors, Rising Stars, and Budget-Friendly Pros. Winning one of these honors means a company has achieved elite credibility in the industry.
If you’re looking for a countertop contractor—or your company wants to earn recognition—this site is where quality meets visibility.
кракен онион
частный психиатр на дом
psychiatr-moskva001.ru
вызов психиатрической помощи
30 Fruitata Wins casinos KZ
https://www.imdb.com/list/ls4106964661/
https://www.imdb.com/list/ls4106963326/
https://www.imdb.com/list/ls4106964663/
https://www.imdb.com/list/ls4106911535/
https://www.imdb.com/list/ls4106925093/
https://www.imdb.com/list/ls4106990999/
https://www.imdb.com/list/ls4106916481/
https://www.imdb.com/list/ls4106916483/
https://www.imdb.com/list/ls4106947673/
https://www.imdb.com/list/ls4106920398/
https://www.imdb.com/list/ls4106992702/
https://www.imdb.com/list/ls4106937223/
https://www.imdb.com/list/ls4106990792/
https://www.imdb.com/list/ls4106968213/
https://www.imdb.com/list/ls4106961883/
https://www.imdb.com/list/ls4106945246/
https://www.imdb.com/list/ls4106968212/
https://www.imdb.com/list/ls4106948319/
https://www.imdb.com/list/ls4106990672/
https://www.imdb.com/list/ls4106926513/
https://www.imdb.com/list/ls4106945286/
https://www.imdb.com/list/ls4106916773/
https://www.imdb.com/list/ls4106947663/
https://www.imdb.com/list/ls4106992712/
https://www.imdb.com/list/ls4106921628/
https://www.imdb.com/list/ls4106990074/
https://www.imdb.com/list/ls4106968162/
https://www.imdb.com/list/ls4106916979/
https://www.imdb.com/list/ls4106941029/
https://www.imdb.com/list/ls4106963790/
https://www.imdb.com/list/ls4106963795/
https://www.imdb.com/list/ls4106921641/
https://www.imdb.com/list/ls4106937883/
https://www.imdb.com/list/ls4106969431/
https://www.imdb.com/list/ls4106937886/
https://www.imdb.com/list/ls4106990621/
https://www.imdb.com/list/ls4106913299/
https://www.imdb.com/list/ls4106948395/
https://www.imdb.com/list/ls4106912533/
https://www.imdb.com/list/ls4106969469/
https://www.imdb.com/list/ls4106830612/
https://www.imdb.com/list/ls4106801312/
https://www.imdb.com/list/ls4106813094/
https://www.imdb.com/list/ls4106854499/
https://www.imdb.com/list/ls4106874827/
https://www.imdb.com/list/ls4106983539/
https://www.imdb.com/list/ls4106801314/
https://www.imdb.com/list/ls4106874541/
https://www.imdb.com/list/ls4106813590/
https://www.imdb.com/list/ls4106813249/
https://www.imdb.com/list/ls4106981186/
https://www.imdb.com/list/ls4106926442/
https://www.imdb.com/list/ls4106813005/
https://www.imdb.com/list/ls4106813281/
https://www.imdb.com/list/ls4106852660/
https://www.imdb.com/list/ls4106854219/
https://www.imdb.com/list/ls4106854616/
https://www.imdb.com/list/ls4106874848/
https://www.imdb.com/list/ls4106983790/
https://www.imdb.com/list/ls4106981357/
Заказала с доставкой в кафе – создали праздничную атмосферу!
белые розы купить
Ваши розы в упаковке с золотым тиснением – выглядит дорого!
розы с дотавкой
Розы с нежным розовым оттенком – как утренняя заря в вазе!
101 роза купить
3 Magic Lamps Hold and Win Game
App integration
Build AI Agents and Integrate with Apps & APIs
AI agents are revolutionizing business automation by creating intelligent systems that think, decide, and act independently. Modern platforms offer unprecedented capabilities for building autonomous AI teams without complex development.
Key Platform Advantages
Unified AI Access
Single subscription provides access to leading models like OpenAI, Claude, Deepseek, and LLaMA—no API keys required for 400+ AI models.
Flexible Development
Visual no-code builders let anyone create AI workflows quickly, with code customization available for advanced needs.
Seamless Integration
Connect any application with AI nodes to build autonomous workers that interact with existing business systems.
Autonomous AI Teams
Modern platforms enable creation of complete AI departments:
- AI CEOs for strategic oversight
- AI Analysts for data insights
- AI Operators for task execution
These teams orchestrate end-to-end processes, handling everything from data analysis to continuous optimization.
Cost-Effective Scaling
Combine multiple LLMs for optimal results while minimizing costs. Direct vendor pricing and unified subscriptions simplify budgeting while scaling from single agents to full departments.
Start today—launch your AI agent team in minutes with just one click.
Transform business operations with intelligent AI systems that integrate seamlessly with your applications and APIs.